Mercedes-Benz continues to push the boundaries of luxury, performance, and sustainability with its groundbreaking concept vehicles. These visionary models showcase cutting-edge design, advanced electric mobility, and intelligent technology that redefine the driving experience. At Mercedes-Benz of Lubbock near Dumas and Clovis, we are excited to give you a glimpse into the future of the brand with Mercedes-Benz Vision AMG, Mercedes-Benz Vision One-Eleven, and Mercedes-Benz Vision EQXX-three innovative concept cars that embody the next era of automotive excellence.
New Mercedes-Benz Concepts
Mercedes-Benz Vision AMG: a New Era of Performance
The Mercedes-Benz Vision AMG is a bold step into the future of high-performance electric mobility. As Mercedes-AMG moves toward full electrification, this concept car embodies the brand's racing heritage while embracing advanced electric powertrain technology. Designed to deliver thrilling acceleration, dynamic handling, and unmatched efficiency, the Mercedes-Benz Vision AMG showcases a dedicated AMG.EA platform and an innovative axial flux motor for lightning-fast power delivery. This visionary model proves that Mercedes-Benz AMG's legendary performance will thrive in an electric era.
Electrified Performance with AMG DNA
The Mercedes-Benz Vision AMG is built on a unique AMG.EA platform, developed specifically for all-electric AMG models. This platform delivers high-energy efficiency and thrilling performance, promising acceleration and driving dynamics that rival traditional combustion-powered AMG vehicles. At its core is an axial flux motor, developed by YASA, a subsidiary of Mercedes-Benz. This compact yet powerful motor enables rapid power delivery and increased efficiency.

Aerodynamic Design for Maximum Efficiency
Sleek and futuristic, the Mercedes-Benz Vision AMG boasts a low-slung silhouette, elongated wheelbase, and an aggressive stance, reflecting its motorsport heritage. A striking closed-off front grille with illuminated vertical bars and an integrated AMG light signature reinforce its electric identity. Every element of its design, from its sculpted bodywork to its aerodynamic wheels, enhances efficiency and performance.

Mercedes-Benz Vision One-Eleven: Inspired by the Past, Built for the Future
The Mercedes-Benz Vision One-Eleven is a stunning blend of heritage and innovation, drawing inspiration from the iconic C 111 experimental vehicles of the 1960s and 70s. It combines cutting-edge electric performance with a futuristic digital cockpit, offering a glimpse into the next era of luxury, technology, and high-performance driving.

Revolutionary Electric Drive System
Like the Mercedes-Benz Vision AMG, the Mercedes-Benz Vision One-Eleven utilizes YASA's axial flux motors, offering an impressive power-to-weight ratio with ultra-compact packaging. This groundbreaking motor technology allows for greater efficiency and instant torque, redefining the possibilities of electric sports cars.

A Design Inspired by Heritage and Innovation
The Mercedes-Benz Vision One-Eleven reinterprets the classic gullwing design with a low, aerodynamic body, smooth sculpted surfaces, and a striking orange-and-black color scheme that pays tribute to the original C 111 prototypes. Its distinctive pixelated LED lights add a futuristic touch, seamlessly blending history with modern innovation.

A Digital-First Interior
Inside, the Mercedes-Benz Vision One-Eleven is designed with a minimalist yet highly intuitive digital cockpit. It incorporates a deeply reclined driving position, an augmented reality (AR) head-up display, and a next-generation human-machine interface (HMI) that enhances driver engagement. This concept highlights the future of luxury interiors, focusing on digital connectivity, immersive displays, and intuitive interaction.

Mercedes-Benz Vision EQXX: Pioneering Sustainable Mobility
The Mercedes-Benz Vision EQXX is a groundbreaking concept that redefines the future of energy efficiency, aerodynamics, and sustainability in electric vehicles. Engineered to be the most efficient Mercedes-Benz ever built, it boasts an ultra-aerodynamic design with a drag coefficient of just 0.17, enhancing range without compromising performance. Its lightweight construction incorporates sustainable materials, reducing environmental impact while maximizing efficiency. With a battery capable of exceeding 745 miles on a single charge, the Mercedes-Benz Vision EQXX pushes the boundaries of long-range EV technology. This concept represents Mercedes-Benz's commitment to innovation, setting new standards for electric mobility and sustainable luxury.

Unmatched Efficiency and Range
The Mercedes-Benz Vision EQXX is designed to travel over 700 miles on a single charge, proving that electric mobility can go the distance. With an energy consumption of just 10 kilowatt-hours per 100 kilometers, it surpasses the efficiency of any current production EV. This groundbreaking achievement is made possible by:
- Advanced lightweight materials, including carbon-fiber composites and biomimetic engineering
- Ultra-low drag coefficient (0.17 Cd) for enhanced aerodynamics
- A next-generation battery pack, 50 percent smaller and 30 percent lighter than traditional EV batteries

Solar Power Integration
The Mercedes-Benz Vision EQXX features an innovative solar roof with 117 solar cells that generate additional power for auxiliary systems, reducing the load on the battery and extending range. This technology paves the way for greater sustainability and energy efficiency in future EVs.

Sustainable Luxury Interior
Mercedes-Benz is committed to eco-friendly materials without compromising luxury. The Mercedes-Benz Vision EQXX's interior is crafted from:
- Vegan leather alternatives made from mushroom mycelium and cactus fibers
- Recycled PET fabrics for a sophisticated yet sustainable finish
- 3D-printed components, reducing material waste and enhancing customization

Experience the Future of Mercedes-Benz at Mercedes-Benz of Lubbock
As Mercedes-Benz continues to innovate, these concept vehicles provide a preview of what's to come-electrified performance, groundbreaking efficiency, and forward-thinking luxury. While these models are not yet available for purchase, they showcase the brand's unwavering dedication to cutting-edge technology and sustainable mobility.
At Mercedes-Benz of Lubbock, we are excited about the future of Mercedes-Benz electric vehicles and invite you to explore the latest advancements in EV technology, luxury design, and high-performance driving. Visit our dealership near Amarillo and Plainview to learn more about Mercedes-Benz electric and hybrid models and stay up to date with the latest innovations. The future of driving starts now-experience it with Mercedes-Benz!
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Mercedes-Benz of Lubbock
1702 Texas Ave
Lubbock, TX 79401
- Sales: (806) 749-2369